Create and edit campaigns

Campaigns define targeting, qualification rules, rewards, and promotional content for your loyalty and incentive mechanics.
This guide covers the standard Reward campaign flow from a campaign group: choosing a type in Create a campaign, completing the campaign form, and reviewing the finished campaign in Overview.
Expected result
- The campaign opens with Overview visible in the campaign navigation.
- The Overview page shows campaign status, configuration, audience, timing, and reward information.
- You can return to the campaign later, click Edit, and update the same configuration areas.
Create a campaign in Console
- Open Campaign groups and open the group where you want the campaign to live.
- Click Add campaign.
- Select Reward.
- In Create a campaign, choose the campaign type you want to create.
- Complete the form sections that apply to that type, such as Basics, Timing, Channels, Audience, Rewards, Limits, and Promotion.
- Turn on Enable Campaign when the configuration is ready to go live.
- Click Create.

Edit a campaign in Console
- Open the campaign you want to change.
- In campaign actions, click Edit.
- Update the relevant sections in the form.
- Click Save.
- Return to Overview to validate status, timing, and configuration.

If something looks different
- If you do not see Create a campaign, make sure you opened Add campaign and selected Reward. Other options such as Schedule rewards, Wallet, and Content open their own flows.
- If the footer button says Create Campaign or Save Changes, you are working with a composable campaign rather than the standard reward form.
- If Create or Save is unavailable, review the activation hints on the right side of the form and complete any required sections before enabling the campaign.